Joined Bosch in 2013, starting in sales for the Automotive Electronics division (current Mobility Electronics Div.) before moving into a strategic marketing role within the Chassis Systems Control division (current Vehicle Motion Div.). In 2018, he took on the role of Head of Sales and Marketing for the Connected Solution Business, where he led the creation and implementation of numerous connectivity services. His responsibilities expanded in 2022 to include sales leadership for the South Korean market in addition to Japan. Since 2024, he has served as the General Manager of the New Business Development department. From 2025, his role has further broadened to include leadership of Bosch Business Innovations and Venture Building, driving the creation of next-generation businesses.