E2-04

11.21(木) 13:30-14:10 | 展示会場内 RoomE

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Thematic Seminar

New value creation and AI
-From the academic and practical perspective of new value creation-

Creating new value (= innovation) is a major challenge for all the companies. In this lecture, from the perspective of an Osaka University-funded subsidiary that conducts research and practices on new value creation, Professor Matsunami will consider the question of whether new value creation is possible with AI and will also explain the ""New Value Creation Methodology: Foresight Creation."" This methodology organizes the ""process"" and ""competencies necessary to execute that process"" so that ""companies can put new value creation into practice"" and ""develop new value creation talent,"" and is used by a variety of companies and universities.
  • AI
Speaker

Osaka University FORESIGHT inc.

Founder & CEO

Haruhito MATSUNAMI, PhD

After earning a Master of Science from Cornell University Graduate School in the United States, he obtained a PhD in Engineering from Wakayama University. In 2005, he started a behavioral observation business. In 2009, he established the Osaka Gas Behavioral Observation Research Institute. In 2022, he established Osaka University Foresight Co., Ltd. and became its founder and CEO. His books include "Introduction to Behavioral Observation for Businessmen" (Kodansha) and "The Basics of Behavioral Observation" (Diamond Inc.), and he contributed to the "Harvard Business Review: Behavioral Observation x Big Data" Special Feature. His most recent book is "The First Penguins - A Methodology for Creating New Value" (Kodansha).

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